Call Us: 804.510.0039

Archive for the Direct Mail Category

“You’ve Got Mail!”

Email marketing can be one of the strongest marketing channels for making a profit and retaining customers. However, you would be shocked on the number of brands that can’t write a successful email.

Read more

Message To Graduates: Buy A Stamp

By: Brian Chandler, president

I got another resume yesterday…

As Commonwealth PR edges up on its sixth year in business, I have noticed that each year we get more and more emails with resumes from students about to graduate. Our agency gets between three to five emails a week this time of year from students who are. . .

Read more

REVIVING… A Direct Mail Campaign

By: Leah Batten, marketing account manager

Many organizations used to use direct marketing as a main strategic marketing channel. Since the inception of the Internet, email and social media, many companies have ceased their efforts and strictly focused their budget online. But is Direct Mail really DEAD?

Read more

Is Direct Mail Dead?

By: Leah Batten, marketing account manager

Well, if you find yourself asking the question: “Is direct mail dead?” – I’ll answer your question with another question. Did radio die when TV gained popularity? Has TV died now that the Internet has become so powerful? Obviously the answer is “No.” In fact, both radio and TV are still alive and even thriving with millions of dollars being spent on advertising today.

Read more