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CPR Blog

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CPR… Over time, it became our nickname, used by clients, colleagues and friends. Through our CPR Blog we’ll be taking the pulse of the strategies, skills and tactics that we specialize in daily for our clients: Public Relations, Media Relations, Marketing, Digital Marketing and Social Media.

A Vision For Downtown Richmond

Eight years ago, I moved to Richmond. While having lunch with some members of a local TV station, one individual said, “I would never go downtown to shop or have dinner. It’s not safe, and there’s nowhere to park.” Her comment made me . . .

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Social Media Smack Down

It appears the creatives at Facebook have been going through a bit of figurative writer’s block for quite some time now. The Fortune 500 company seems to have tended to this issue by plagiarizing the work of fellow social media giant, Snapchat.

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Consistency is Key: Why Your Social Media Channels (and Website) Should Match

Brand consistency helps build trust and clarity. Is your branding consistent across all channels to make things easier on your visitors?

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Media Relations – Watch it, Read it, Pitch it

Pitching the media isn’t easy, but with a few tips, you can become a pro like us.

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Take 1….Action! CPR Adds Video Projects to Client Services

They say a picture is worth 1,000 words, so how many is a video worth?

In this day and age when content is king, you might want to think about how video is another form of content that can be used in multiple ways to influence, drive traffic or brand your company.

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